Occupation AtlasSkillscontent marketing strategy
Skill · Occupation Atlas
content marketing strategy
Needed by 28 occupations in ESCO.
Occupations that list it
Essential first, then O*NET-rated by importance, then optional. 28 in all.
- category manager
- chief marketing officer
- marketing manager
- online community manager
- online marketer
- product and services manager
- promotion manager
- publications coordinator
- sales manager
- search engine optimisation expert
- advertising assistant
- assistant video and motion picture director
- book publisher
- business and marketing vocational teacher
- communication scientist
- digital marketing manager
- economist
- employer branding manager
- fundraising manager
- localiser
- media scientist
- movie distributor
- network marketer
- podcast producer
- public relations manager
- public relations officer
- sociologist
- web content manager
ESCO's essential and optional tags describe how its taxonomy relates a skill to an occupation. They are not the essential functions of a job under the ADA, which an employer determines for its own role. O*NET importance says how much a skill matters in an occupation, from 1 to 5; it is not a proficiency level.
Often appears with
Skills most often needed alongside it, with how many occupations need both.
- perform market research16
- manage budgets13
- apply social media marketing12
- brand marketing techniques12
- perform project management12
- implement marketing strategies10
- plan marketing strategy10
- develop professional network9
- social media marketing techniques9
- use different communication channels9
- analyse external factors of companies8
- analyse internal factors of companies8
- collaborate in the development of marketing strategies8
- corporate social responsibility8
This page includes information from the O*NET 31.0 Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA), used under the CC BY 4.0 license; O*NET® is a trademark of USDOL/ETA. ESCO occupations and skills are from the European Commission's ESCO classification, and the occupation crosswalk is the official ESCO–O*NET mapping by the ESCO Secretariat with USDOL/ETA. This service uses the ESCO classification of the European Commission. BlissPoint Analytics has modified all or some of this information: skill, task and descriptor ratings are rounded to one decimal, and ESCO occupations show Job Zone and interests copied from a crosswalked O*NET occupation. USDOL/ETA has not approved, endorsed, or tested these modifications.