Occupation AtlasSkillscustomer segmentation
Skill · Occupation Atlas
customer segmentation
Needed by 6 occupations in ESCO.
Occupations that list it
Essential first, then O*NET-rated by importance, then optional. 6 in all.
- ICT presales engineer
- chief marketing officer
- customer experience manager
- market research analyst
- marketing manager
- sales manager
ESCO's essential and optional tags describe how its taxonomy relates a skill to an occupation. They are not the essential functions of a job under the ADA, which an employer determines for its own role. O*NET importance says how much a skill matters in an occupation, from 1 to 5; it is not a proficiency level.
Often appears with
Skills most often needed alongside it, with how many occupations need both.
- perform market research6
- analyse consumer buying trends4
- analyse external factors of companies4
- analyse internal factors of companies4
- identify potential markets for companies4
- implement marketing strategies4
- market pricing4
- marketing mix4
- statistics4
- align efforts towards business development3
- analyse business plans3
- analyse work-related written reports3
- brand marketing techniques3
- collaborate in the development of marketing strategies3
This page includes information from the O*NET 31.0 Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA), used under the CC BY 4.0 license; O*NET® is a trademark of USDOL/ETA. ESCO occupations and skills are from the European Commission's ESCO classification, and the occupation crosswalk is the official ESCO–O*NET mapping by the ESCO Secretariat with USDOL/ETA. This service uses the ESCO classification of the European Commission. BlissPoint Analytics has modified all or some of this information: skill, task and descriptor ratings are rounded to one decimal, and ESCO occupations show Job Zone and interests copied from a crosswalked O*NET occupation. USDOL/ETA has not approved, endorsed, or tested these modifications.